self improvement tips

5 Steps to Standing Out As a Professional

We have so many people competing for the same opportunities these days. Whether it’s professionals competing for jobs or getting new clients, everyone needs to understand their unique value and how to stand out. If you don’t stand out, you will get passed over, it’s as simple as that. Here are five ways that you can stand out as a professional so that people pay attention to you.

1. Know who you are and who you aren’t. A lot of people fool themselves into thinking that they are someone who they aren’t. They are influenced by others to a point where they want to become them instead of look inside and become more of who they already are. Just because you can play basketball doesn’t mean you should join the NBA and just because your friend start a mobile technology company and sold it for a million dollars, doesn’t mean that you will receive the same result. Start to assess your own strengths and ask your family, friends and co-workers about what they think you’re good at. Write down your strengths and compare that to how people perceive you to uncover your unique value proposition. Once you have a better understanding of your unique value, you will feel more confident in your career path and recognize how you can stand out in the crowd.

2. Become an expert in your field. In a recent study, we asked what type of workplace diversity would make professionals most successful at work and they unanimously said “subject matter experts”.  Note that they didn’t say people of different genders or ethnicities. In a separate survey, we found that 65 percent of managers are more likely to promote subject matter experts. Aside from in the workplace, if you want to be a consultant or entrepreneur, it’s easier to get visibility if you’re already known for your area of expertise. To become an expert at anything, it takes a lot of reading, performing and measuring your results. Wake up each day and read as much as you can about your subject matter, take classes, apprentice under an expert and take on freelance projects to practice.

3. Position yourself online and offline. You need to be found and thought of as the “top of mind brand”. Just like when people walk into a grocery store looking for soda and immediately choose Coca Cola. In order to do that, you need to have a specific audience in mind as you position yourself, just like any company would. If you’re an expert, who can most benefit from that expertise? If you are a personal finance wiz, target a certain age group or location. For instance, you can position yourself as a personal finance expert for students in Boston. This way, when a student in Boston is looking for help managing their finances, they will think of you first.

4. Produce noteworthy work. If you want to get people talking about you, you need to produce superior work – work that is so good that people notice it. If you’re copying what others are doing, or you’re just putting in minimal effort, then you won’t stand out. Find ways to make your work exceptional by  going beyond what’s asked of you. For instance, if you’re asked to write a white paper on a topic, go to the extra mile and conduct interviews with people that you can quote in the white paper to make it more interesting.

5. Let people know about you by supporting them. A lot of people would say that you have to self-promote in order to get noticed. I actually think that if you find ways to help others, they will discover your talents.  Another part of this is sharing credit at work instead of taking credit without citing anyone else. If you’re working in a team, every member should be rewarded. By helping out other people that you’re working with, they will be more likely to want to help you out or recommend you to someone else, and that’s how you build a strong reputation.

Dan Schawbel is a workplace expert and the New York Times bestselling author of Promote Yourself: The New Rules For Career Success, now in an expanded paperback edition.


Erin shows overscheduled, overwhelmed women how to do less so that they can achieve more. Traditional productivity books—written by men—barely touch the tangle of cultural pressures that women feel when facing down a to-do list. How to Get Sh*t Done will teach you how to zero in on the three areas of your life where you want to excel, and then it will show you how to off-load, outsource, or just stop giving a damn about the rest.

56 Responses to 5 Steps to Standing Out As a Professional

  1. I really liked your blog.Really thank you! Awesome.

  2. Stephenpep says:

    buy generic 100mg viagra online buy cheap viagra buy generic viagra

  3. Jamesgreat says:

    cialis coupon code buy tadalafil cialis online

  4. Travisshoob says:

    where to get viagra generic viagra without a doctor prescription viagra cost per pill

  5. Eddievor says:

    cialis without doctor prescription erection pills that work comparison of ed drugs

  6. Jamesspura says:

    viagra pill viagra canada online doctor prescription for viagra

  7. Jamesspura says:

    where to get viagra generic viagra generic viagra names

  8. Jamesspura says:

    cheapest viagra online buy viagra from canada how to get viagra without a doctor

  9. Jamesspura says:

    viagra 100mg price buy generic drugs viagra from canada

  10. Jamesspura says:

    canadian pharmacy generic viagra buy viagra online viagra without a doctor prescription usa

  11. Ernestjiz says:

    online ed pills online canadian drugstore ed meds online without doctor prescription

  12. Ernestjiz says:

    the best ed drug Cheap Erection Pills how to fix ed

  13. Ernestjiz says:

    natural treatments for ed ED Pills can ed be cured

  14. Ernestjiz says:

    how to help ed Cheap Erection Pills online drug store

  15. Dannymug says:

    where to bay cialis (tadalafil) pills 80mg tadalafil when will cialis go generic

  16. Dannymug says:

    cialis pills cheap cialis generic cialis at walgreens pharmacy

  17. BruceBep says:

    online drug store generic ed pills mens erection pills
    ed meds online

  18. BruceBep says:

    ed natural remedies ed drugs over the counter ed meds
    best male enhancement pills

  19. BruceBep says:

    erection pills that work drug prices comparison ed drugs over the counter
    ed dysfunction

  20. BruceBep says:

    best erectile dysfunction pills ed pills online pharmacy ed meds online
    online ed meds

  21. MichealRot says: buy ventolin online europe

  22. WilliamMedlY says:

    buy sildenafil online cheap generic sildenafil

  23. WilliamMedlY says:

    compare pharmacy canadian pharmacy

  24. WilliamMedlY says:

    payday loans payday loans online

  25. WilliamMedlY says:

    buy cheap tadalafil cheap tadalafil

  26. WilliamMedlY says:

    tadalafil online tadalafil online

  27. StephenNup says:

    where to get viagra buy viagra online cheapest viagra online

  28. RobinSeike says:

    taking l-citrulline and cialis together cialis online online cialis

  29. RobinSeike says:

    is it illegal to buy prescription drugs online pharmacy no need prescriptions how to help ed

  30. RobinSeike says:

    viagra without a prescription viagra prices viagra without a doctor prescription

  31. RobinSeike says:

    canada price on cialis cialis online generic for cialis

  32. RobinSeike says:

    side effects for cialis buy cialis generic cialis coming out

  33. RobinSeike says:

    erectile dysfunction medicines best online canadian pharmacy natural herbs for ed

  34. RobinSeike says:

    cialis dosage cialis 30 day sample cialis 5mg coupon

  35. RobinSeike says:

    ed products canadian online pharmacy buy online pharmacy

  36. RobinSeike says:

    natural help for ed Amoxil online ed pills that work quickly

  37. RobinSeike says:

    ed medication online pharmacy canada canadian online drugstore

  38. RobinSeike says:

    generic names for cialis and viagra cialis tadalafil safe alternatives to viagra and cialis

  39. RobinSeike says:

    natural drugs for ed india pharmacy prescription meds without the prescriptions

  40. Traviserony says:

    ed drugs over the counter: buy canadian drugs best treatment for ed

  41. Traviserony says:

    how to help ed: viagra without doctor prescription viagra without a doctor prescription

  42. 4624 868078Some genuinely nice stuff on this web site , I it. 318761

  43. LarryCague says:

    cialis generic how much does cialis cost at walmart generic for cialis

  44. LarryCague says:

    is cialis generic available low cost cialis cialis without doctor prescription

  45. LarryCague says:

    what is cialis used for cialis reps cialis for peyronie

  46. LarryCague says:

    buy viagra is viagra over the counter walmart viagra

  47. LarryCague says:

    zithromax buy online where can i buy zithromax capsules generic zithromax india

  48. LarryCague says:

    zithromax buy online zithromax capsules 250mg zithromax 500 mg lowest price pharmacy online

  49. LarryCague says:

    generic viagra cost viagra without a doctor prescription canada viagra for sale

  50. doll4ever says:

    人形をガールフレンドとして扱うことは、多くの人の観点からはタブーかもしれませんが、これは男性の間では珍しいことではありません。 ラブドール 漫画

  51. I blog often and I seriously appreciate your information. This great article has truly peaked my interest. Sex Doll Blog

Leave a Reply

Your email address will not be published.