success

How to Become the CEO of You, Inc.

Climbing the corporate ladder might not be for everyone, but everyone can use secrets to business success in order to improve their lives and reach their goals.  The key to success is to set achievable goals, develop a plan to reach those goals, surround yourself with people who can help you, and – most importantly – take charge to run your life the way you want it to be ran.

Here are ten steps to Become the CEO of You, Inc.:

1. Make things happen for you, don’t just let them happen to you

Each of us only has one life to live.  We can either: 1. Take responsibility and create the lives we want to live or 2. Let others shape our lives into something they want us to live. If you let others shape your life, you’ll never attain the degree of success you’re striving for.

2. Set your goals

Every CEO has an “end in mind” for their company. So should you. Write a journal entry or type an e-mail to yourself describing what you see yourself doing in three years. Be specific, but don’t over-complicate it. For example: 1.) “I’m a manager in the financial services sector of a Fortune 500 company,” 2.) “I’m on a team, solving global issues and I’ve traveled to eight different countries in the past year,” or 3.) “I’ll work out at least five days per week.” The more specific you are about what you want to be doing, the easier it will be to develop a plan to make it happen.

3. Create your board of directors

Now that you know where you want to be in three years, you’ll need a team to help you get there. This “board of directors” should consist of people who can help you confirm your aspirations, and then help you achieve them. These people should include mentors, sponsors, industry experts, peers, etc. They will help open doors for you, get you the right assignments, give you advice, or simply be there to listen.

4. Develop an annual plan with quarterly goals

Set short-term goals and hold yourself accountable. Meet your goals for every quarter and you’ll have a successful year. Have three successful years and you’ll meet your “end in mind.” Continually revisit and reevaluate your plan to make adjustments as needed. Do this to make sure you stay on target.

5. Execute your plan… everyday

If you don’t work toward your goals each and every day, you’ll miss your goals for the quarter, for the year… and for your entire life. Take time to think about what you’re doing (and not doing). If you don’t have the skills and capabilities to reach your goals, find a way to obtain them (this might be an instance where you refer to your board of directors).

6. Focus on your product

In this case, the product is you. Always be on the lookout for ways to improve your product. Search for ways to make yourself better, whether it’s through education, experience, networking, exercise, etc. Stay up-to-date in your field and skills. If your product is outdated, nobody will want it.

7. Pay attention to the packaging of your product

Develop the presence, poise, and voice to meet your goals and effectively perform in order to be in the position you want to be in. How are you presenting yourself at meetings? How do you associate with superiors, co-workers, and employees?

8. Market yourself

Be visible in your company, your industry, and your community. Prepare for every meeting. Learn how to use your voice with passion. People need to know who you are, what you’re capable of doing, and what you really want to do.

9. Demonstrate your skills

Make people want your product. Look for ways to utilize your entrepreneurial skills and deliver value to the company and shareholders. Recalibrate as changes occur, but don’t forget to deal with the cards you have in your hand today… not the ones you’re hoping to have in the future. Remember: You can do anything you set your mind to do.

10. Take time for yourself

Regularly assess where you are today and where you want to be tomorrow. Make sure you’re heading in the right direction and moving at the right speed to get you where you want to be. If you’re not, adjust and keep moving. Don’t forget to have fun along the way!

——

Susan Bulkeley Butler is the CEO of the Susan Bulkeley Butler Institute for the Development of Women Leaders and author of two books, Become the CEO of You, Inc.: A Pioneering Executive Shares Her Secrets for Career Success and Women Count: A Guide to Changing the World. In 1965, Susan joined Arthur Andersen & Co. as the company’s first professional female employee and – 14 years later – was named the first female partner of the company’s consulting organization, Andersen Consulting, now known as Accenture. Before her retirement in 2002, Susan was Managing Partner for Accenture’s Office of the CEO. She also served as President of the Accenture Foundation and had a place in Accenture’s Executive Committee, the company’s principal advisory and strategy-setting committee.

Photo credit: ‘Arms Crossed‘ by Big Stock

  • http://www.2knowmyself.com/ Farouk

     i like the idea of being the Ceo of myself
    the whole post makes a lot of sense but number 8 is the best according to my point of view
    Market yourself! we truly need to do thatthank you

    • Susanbutler

      So glad to hear from you, Farouk.  Although you said you like the idea of being the CEO of yourself, are you taking on the responsibilities?  Have you described what you are doing in 3-5 years…with a GPS system and goals to help you make it happen?
      Along with Marketing, you should consider having a Board of Directors to help  you along the way.

      All the best,
      Susan

  • http://www.thoughtful-self-improvement.com/Overcome_Shyness.html Natalie

    Great Idea!! I love the metaphor!

    • Susanbutler

      Natalie,

      Thank you for your comments.  I hope you are taking the responsibility of being the CEO of  You seriously.  What are you doing in 2-3 years?  Have you described it in a way to develop a GPS system with destinations, to make it happen?
      All the best in making things happen for you rather then letting things happen to you.  Otherwise you have outsourced who you are to others.

      Susan

  • http://www.ascendingdream.com/ John

    What a great way to present this concept!  Thanks!

    • Susanbutler

      John,

      How is it to be your CEO?  What are you be doing in 2-3 years?  And have you developed your  GPS system to make it happen, with a few goals along the way?  
      My role is the chief nudger.  

      All the best to you,
      Susan

  • http://www.rethinkingyourself.com/ Shaun Emerson

    I really like how you talk about running your life like a corporation. This is actually something that my wife and I have been talking about a lot lately.

    Setting goals, creating a plan and then sticking with it is extremely important. So many people just don’t get it. But the truth is, order tends toward chaos. If you take the things in your life that are chaotic or unorganized,  and fight against nature by organizing them to work together, things really do work out so much better for you.

    Take a car for example. If you have all the pieces to that car laying in a pile, it’s not really going to do you any bit of good. They are just worthless scraps of plastic and metal. But if you sort through them and put them all into the places where they can work together, then you have yourself a machine that has a purpose, and will take you anywhere you need to go.

    I especially like what you said in no. 1. I recently wrote a piece on making opportunities happen for yourself rather than waiting for them to happen. It was basically looking at it from a successful Vs unsuccessful perspective. I never thought of it in terms of failing to make things happen for yourself as being someone else defining your life for you. But that is so true.  I always enjoy getting a new angle on a previous held belief. Thank you!

    • Susan Butler

      Shaun,
      So good to hear from you.  I too like your example of your car.  The better it is put together, the better it runs and the more places it will take you.  The same is true about our life…..and guess who is in charge of our lives?  WE are.  Or we have outsourced it to others.  We should depend on others to help us,however,  our Board of Directors.  We can’t do everything ourselves. 

      All the best to you and your wife as co-CEO’s of your company.  Does your plan describe what you will be doing in 2-3 years, in a way you can put your GPS system in place to help you get there?  And goals along the way??

      Susan 

  • http://www.easyfinancialtips.com/warning-signs-of-an-unhealthy-business/ Johnny@Easy Financial Tips

    #1 is so true. When you don’t push for what you want in life, other people, your environment, your loved ones, your afflictions will take over for you by default. It takes courage though. Most people are very comfortable letting others drive their lives. Thank you so much for ths post!

    • Susanbutler

      Johnny, with your interest in financial tips, I had to let you know about my “money matters” chapter.  The basis of the content explains the following equation:
      Personal Wealth= Income+Job Recognition+Growth of Skills and Capabilities+Future Opportunities + Life Balance + Fun

      Life situations sometimes need us to give up income for life balance. 

      I received the equation from a seat-mate on a plane when I was writing my book. I really thought it provided good food for thought.

      Thanks you for your comments.  If we don’t take responsibility for our life, there are many people we can outsource it to, as your have mentioned.

      Susan

  • mhill1978

    Great post. I am working on MY brand every day!

    • Susanbutler

      Dear Guest,
      I am delighted to receive you feedback today.  Glad that you are working on your brand.  Does your 30-second elevator describe you?  And how is your marketing going?  
      Susan

  • http://www.facebook.com/profile.php?id=1785096179 Mark Hill

    So true. You have to go out and get what you want, nobody is going to hand it to you. Always look for ways to improve yourself. 

    • Susanbutler

      Mark, thanks for the nice comment.  If we aren’t in charge of who we are and who we want to be, who have we outsourced it too?  Congratulations on being the CEO of You.
      Susan

  • Amir Shani

    Highly workable plan, I used many of these strategies in my life and became a business owner. 
    http://goo.gl/kiHcV

    • Susanbutler

      Amir,

      Many thanks for your comments.  I am happy you have found the plan to be useful.  We are responsible for who we are and who we want to be.  We shouldn’t ‘outsource’ our life to someone else, to make it what they want us to be.  Congratulations on being the CEO of You.

      Susan

  • http://www.motivation.net.au/quotes/life-quotes Life Quotes

    Thanks for sharing valuable information and I
    hope it will work beneficial for other member as me…

    • Susanbutler

      Life Quotes

      It is so good to hear you found my comments about being the CEO of You beneficial.  Others believe in the comments, but I am not sure that they actually put them into practice.  Defining where you want to be, developing a team to help you get there and working a plan to get there are all actionable and up to us to do them every day.  I hope you will do that.
      Susan