Some opportunities are big, noisy and easy to notice. If someone came up to you and offered you a million dollar check, that would certainly grab your attention. However, some opportunities, that are just as important, are relatively hard to see. These doorway opportunities are can completely change your life, but you need to know how to find them.
Think of a doorway. Until you open the door, everything on the other side is concealed. Unless you know from experience what lies on the other side, you can never be entirely sure. Doorway opportunities in life are similar in that you can’t see them until you actually take a first step.
Examples of Doorway Opportunities
My first Toastmasters meeting was a doorway opportunity. I had gotten the idea to attend Toastmasters on a whim. I didn’t know anybody in the club, but I was interested in improving my public speaking skills. After I went to my first meeting, I was hooked. The people were great and I learned a lot. I’ve since won two awards, participated in speaking contests and even been on the radio for my involvement in our club.
Doorway opportunities have a similar theme. They start off appearing unimportant or only mildly interesting. Then, when you start getting involved, they have a huge payoff. Toastmasters was just one such opportunity, I’ve had similar events from dropping a chance email to someone I didn’t know or setting up a new passive income stream for my business.
Are You Closing Doors Without Realizing It?
The idea that struck me hardest after seeing so many doorway opportunities was the realization of just how many I was missing. If a few small, insignificant seeming actions could lead to huge opportunities, how many doors was I unintentionally closing?
You might have dozens of doorways surrounding you right now, but you just don’t realize it. Because these opportunities don’t look like winning the lottery, it is easy to disregard them. To say you don’t have the time or energy to pursue them. If they weren’t in hiding, and really did look like million dollar checks, you probably wouldn’t have trouble finding the time and energy to grasp them.
Sniffing Out Doorways
It’s easy to miss doorways, but what can you do about it? You can’t just quit your job and spend your day randomly wandering around. Even if the doorways do exist, how do you filter them from the time wasting piles of garbage?
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Although there are no rules for detecting a doorway (otherwise they’d be easier to spot) I’ve noticed a few trends that tend to create doorways. If you can look for these markers, it is easier to separate the doorway opportunities from they dead ends:
Look outside your comfort zone. Ideas that scare you a little are better doorways than ones within your expertise. The reasoning is simple, if you were comfortable, you would have already taken advantage of any underlying opportunities. If there is some slight fear or uneasiness you probably haven’t opened any doors yet.
Search for ideas that pique your interest, but you don’t know anything about. Look for ideas that make you curious. If you don’t know anything about the subject, that’s a sign that you might be looking at the tip of an iceberg.
Watch for invitations. Recently I was walking through our campus when I noticed an advertisement for an improv comedy group’s open house. This is exactly the kind of doorway opportunity I keep my eyes open for, so I made a note of the date before moving on. I wonder how many people would ignored the event to do something safe and predictable like watching television?
Finding the Motivation to Knock on Doors
If you lead a busy life (who doesn’t?) then finding these doorways can be difficult. It is so much easier to just stick within your routine. Especially if you’re finishing your day exhausted and stressed, it is hard to find the energy to go out and spend time on an activity that may give no returns back.
Part of this problem is just perception. If you saw every potential doorway opportunity as a million dollar check, I’m sure you wouldn’t have trouble finding the time. But because these doorways are closed to you until you take the time to knock, it is easy to push them aside.
Another part of the problem is that the doorways just aren’t loud enough. If you don’t have some system for saving them, they are often drowned out in the noise. If I hadn’t made a point of going to that first Toastmasters meeting, everyday life would seem far more urgent. Because doorways won’t yell, you need to find ways to make them louder.
My solution is to keep a list of potential doorways whenever I come across one. Keeping a list isn’t the same as doing something about it, but it’s a start. With a list you can make sure that the chance email from a stranger or advertisement for an open house isn’t lost. Regularly reviewing your list keeps these activities in your mind, so when you finally have an opening in your schedule, you can take advantage of them.
Doorways aren’t loud or impressive, but they can open you to something that is.
Image courtesy of L*u*z*a.


Excellent post! I like the usage of doorways as metaphors for opportunity.
As you imply, I believe opportunities are not planned but they are enabled…
“As for the future, your task is not to foresee it, but to enable it.” ~ Antoine de Saint-Exupery
“You are led through your lifetime by the inner learning creature, the playful spiritual being that is your real self. Don’t turn away from possible futures before you’re certain you don’t have anything to learn from them.” ~ Richard Bach
What an interesting metaphor! It reminds me of two of the principles set forth by Michael Gelb to help people think more like Leonardo da Vinci: be curious, and go see for yourself. Little kids are extremely cuious but as adults we tend to stop paying attention to what is not already familiar to us. We also tend to take other people’s word for everything instead of going out there and coming up with our own conclusions.
We all need to start seeing the world from a different perspective. That comes from going out everyday and keeping our eyes open to all the possibilities. It comes from learning new and exciting things that force us to stretch our minds and move outside our comfort zones.
(From Work in Progress)
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I think Scott has really pulled together some great ideas here. The one that hit me between the eyes was to write down all the doorways, big or small, that we see. As Scott points out, we are all leading busy lives, and so much falls by the wayside. So, I think I am going to start my little diary of doors, and see what happens.
ty Scott
Good article. I especially like the point of looking for ideas that scare you a little. Awesomeness! =)
Great Post. I may have missed a lot of doorways. I will be alert and proactive in the future.
I never thought of some of the things in my life as doors of opportunity. This was really helpful to look at things and see what I would like to make time for and actually open those “doors”. Once opened I can see that they will become part of my routine rather than a continuous overwhelm.
Thanks for this insight.
This is an excellent post!
I often interview entrepreneurs for my blog about their start up secrets. Many of them started their businesses from seemingly unlikely “opportunities” that don’t look like opportunities. To me, it shows their brilliance to find hidden value.
A great reminder/validation of what I do (or try to!) One of the best ways I’ve found to come across doorways is using Twitter. You can “follow” people to see what they’re talking about, and when you find interesting folks, you look at who they’re following, and so on. Though I’m a green business consultant and blogger, I’ve consciously made an effort to branch out to people outside that realm, wide as it is these days. Then, using the Twitter client Twhirl, all these interesting people share about things that are potential doorways. And I share back. Check it out! I’m at http://www.twitter.com/greensmith
Scott,
Thanks for sharing your beautiful collection of doors and sharing your metaphor of doors as opportunities.
While traveling in Italy I became fascinated with the many beautiful doors. I began shooting photos of them even though some people in my tour group thought it was strange. I haven’t blogged about my doors yet, but you’ve encouraged me to get busy displaying them.